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Social Media Image Dimensions Cheat Sheet 2026
2026-08-20Keynou Team

Social Media Image Dimensions Cheat Sheet 2026

Getting social media image dimensions right matters more than most people realize. Upload the wrong size and your photo gets cropped, stretched, or compressed into something blurry. Every platform has its own recommended dimensions, aspect ratios, and file size limits — and they change often. This 2026 cheat sheet covers the current image dimensions for Instagram, Facebook, Twitter, LinkedIn, TikTok, and YouTube so you can resize once and post everywhere with confidence.

If you want to skip the manual resizing, our social media image editor applies the correct dimensions for every platform automatically.

Instagram Image Dimensions

Instagram is the most dimension-sensitive platform. The wrong aspect ratio triggers automatic cropping that can cut off faces or text.

Content Type Dimensions (px) Aspect Ratio
Square Post 1080 × 1080 1:1
Portrait Post 1080 × 1350 4:5
Landscape Post 1080 × 566 1.91:1
Story 1080 × 1920 9:16
Reel Cover 1080 × 1920 9:16
Profile Photo 320 × 320 1:1
Landscape Carousel 1080 × 566 1.91:1

Instagram displays square posts at 1:1 in the feed but portrait posts at 4:5 take up more screen space, which tends to drive higher engagement. Use our Instagram image editor to crop and resize photos to these exact dimensions before uploading.

Facebook Image Dimensions

Facebook compresses images aggressively. Uploading at the recommended dimensions minimizes quality loss.

Content Type Dimensions (px) Aspect Ratio
Feed Post (Landscape) 1200 × 630 1.91:1
Feed Post (Square) 1080 × 1080 1:1
Cover Photo 820 × 312 2.63:1
Profile Photo 320 × 320 1:1
Event Cover 1200 × 628 1.91:1
Shared Link Preview 1200 × 630 1.91:1

Facebook cover photos display at 820 × 312 on desktop but stretch to 820 × 462 on mobile. Keep important elements in the center safe zone to avoid cropping on either device.

Twitter (X) Image Dimensions

Twitter displays images differently depending on the aspect ratio. The platform crops landscape images to 16:9 in the feed preview.

Content Type Dimensions (px) Aspect Ratio
In-Feed Post 1600 × 900 16:9
Header Image 1500 × 500 3:1
Profile Photo 400 × 400 1:1
Card Image 1200 × 628 1.91:1

For in-feed posts, 1600 × 900 gives you the sharpest display. Avoid portrait images taller than 3:4, as Twitter crops them aggressively in the timeline.

LinkedIn Image Dimensions

LinkedIn favors professional, high-resolution images. The platform is less aggressive with compression than Facebook but still benefits from correct sizing.

Content Type Dimensions (px) Aspect Ratio
Shared Post 1200 × 627 1.91:1
Cover Banner 1584 × 396 4:1
Profile Photo 400 × 400 1:1
Company Logo 300 × 300 1:1
Article Thumbnail 1280 × 720 16:9

The LinkedIn cover banner is wide and short. Position text and logos in the center 1000px to stay visible across screen sizes.

TikTok Image Dimensions

TikTok is built for vertical video, but static images and profile elements still need correct dimensions.

Content Type Dimensions (px) Aspect Ratio
Video Cover 1080 × 1920 9:16
Profile Photo 200 × 200 1:1
Carousel Image 1080 × 1920 9:16
Ad Image 1080 × 1920 9:16

YouTube Image Dimensions

YouTube thumbnails are the single most important image on the platform — they drive click-through rates more than titles.

Content Type Dimensions (px) Aspect Ratio
Video Thumbnail 1280 × 720 16:9
Channel Banner 2560 × 1440 16:9
Profile Photo 800 × 800 1:1

YouTube channel banners display differently on TV, desktop, and mobile. The safe zone is the center 1546 × 423px — keep all text and logos within that area.

Visual Dimension Comparison

The diagram below shows how the major post types compare in aspect ratio. Notice how portrait formats dominate mobile-first platforms.

File Size Limits by Platform

Even with correct dimensions, exceeding file size limits triggers compression that degrades quality.

Platform Max File Size Recommended Format
Instagram 30 MB JPG or PNG
Facebook 30 MB JPG or PNG
Twitter 15 MB JPG or PNG
LinkedIn 5 MB JPG or PNG
TikTok 20 MB JPG or PNG
YouTube 2 MB (thumbnail) JPG

Tips for Consistent Results

1. Start with the largest version. Always resize down from a high-resolution original. Upscaling creates blur that no platform can fix.

2. Keep a master template per platform. Save your brand colors, logo placement, and text safe zones as a reusable template so every post stays consistent.

3. Use the right format. JPG for photographs, PNG for graphics with text or transparency. WebP works on most platforms now but isn't universally supported in older browsers — see our guide on how to convert WebP to JPG if you run into compatibility issues.

4. Batch resize for multiple platforms. Instead of resizing one image six times, use the square image maker for consistent 1:1 posts across Instagram, Facebook, and LinkedIn, then generate platform-specific variations in one pass.

Common Mistakes to Avoid

  • Upscaling small images — platforms will stretch and blur them
  • Ignoring the mobile safe zone — cover photos and banners crop differently on phones
  • Using portrait images on Twitter — the feed preview crops to 16:9, cutting off top and bottom
  • Forgetting file size limits — oversized files get recompressed, often worse than if you'd optimized them yourself

For a deeper look at official specs, Meta's media specifications documentation and Twitter's media best practices are the authoritative sources.

Resize Once, Post Everywhere

The biggest time-saver is resizing your image to the exact dimensions each platform expects before you upload. That prevents automatic cropping, avoids compression artifacts, and keeps your feed looking consistent. Pick the dimensions you need from the tables above, resize your image, and post with confidence.

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